| |
Humanities |
| |
-
HUMN 382 - International Humanities
3 TO 6 Credits
This course explores the humanities in an international context. Students learn about the arts and culture of another nation while studying in that country. Students reflect upon the rich history, traditions, and beliefs of their country of study. This course may be tailored regarding content, time, and credit offered in accordance with a student’s international study and pending approval from the appropriate division chair.
3 TO 6 Credits |
| |
-
HUMN 383 - International Humanities
3 TO 6 Credits
This course explores the humanities in an international context. Students learn about the arts and culture of another nation while studying in that country. Students reflect upon the rich history, traditions, and beliefs of their country of study. This course may be tailored regarding content, time, and credit offered in accordance with a student’s international study and pending approval from the appropriate division chair.
3 TO 6 Credits |
| |
-
HUMN 385 - Arts/Culture Special Topics
Variable Credits
This course will use an interdisciplinary approach to explore the fine arts, philosophy, and history either within a specific era, civilization, or region of the world or between specific eras, civilizations, or regions. Students will acquire an in-depth knowledge about the specific fine arts and culture of the course’s topic. Students will demonstrate an understanding of how fine arts and culture are unique to eras, civilizations, or regions.
Prerequisite(s): ENGL 109
Variable Credits |
Humanities - Dual Language (DL) For students enrolled in Bilingual programs only. See Casa Latina section for more information.
|
| |
-
HUMN 385D - Arts/Culture Special Topics DL
Variable Credits
HUMN 385D - Temas Especiales de Arte/Cultura DL
1 to 6 Créditos
Este curso utilizará un enfoque interdisciplinario para explorar las bellas artes, la filosofía y la historia, ya sea dentro de una era, civilización o región específica del mundo o entre eras, civilizaciones o regiones específicas. Los estudiantes adquirirán un conocimiento profundo sobre las bellas artes y la cultura específicas del tema del curso. Los estudiantes demostrarán una comprensión de cómo las bellas artes y la cultura son exclusivas de épocas, civilizaciones o regiones.
1 to 6 Credits
This course will use an interdisciplinary approach to explore the fine arts, philosophy, and history either within a specific era, civilization, or region of the world or between specific eras, civilizations, or regions. Students will acquire an in-depth knowledge about the specific fine arts and culture of the course’s topic. Students will demonstrate an understanding of how fine arts and culture are unique to eras, civilizations, or regions.
Prerequisite(s): ENGL 109D , ENGL 109LD , SPAN 109D , SPAN 109LD
Variable Credits |
Information Assurance and Security |
| |
-
IAAS 221 - Security Foundations
3 Credits
This course will provide an overview of information security from both the perspectives of the organization and that of personal computing. Topics include security management practices, physical security, security architecture, business continuity and disaster recovery planning, access control systems, security controls, cryptography, telecommunications and network security, operations security, law and ethics, and personal computer security.
Recommended Prerequisite(s): CISP 100
3 Credits |
| |
-
IAAS 224 - Implementing Network Security
3 Credits
This course will provide hands-on, practical techniques for implementing security in today’s environment. The current risks and threats to an organization’s data, along with methods of safeguarding this data, will be discussed. Students will build on previous knowledge to implement basic security services on any type of computer network. This course prepares students for the CompTIA Security+ exam.
Prerequisite(s): NETW 141
3 Credits |
| |
-
IAAS 240 - Cisco Cyber Operations
3 Credits
This course introduces students to the security concepts, common network and applications operations and attacks, and the types of data needed to investigate security incidents. Emphasis will be placed on understanding the IT infrastructure, operations, vulnerabilities, and function of a cybersecurity operations center (SOC). Students will learn how to monitor alerts and breaches, and determine and follow established procedures for response to alerts converted to incidents. Lab work is designed to simulate real-world networking. This course prepares students for the Cisco CyberOps Associate ( 200- 201 CBROPS) certification exam.
Prerequisite(s): NETW 217
Co-requisite(s): IAAS 221 or IAAS 224
Recommended Prerequisite(s): NETW 151 or NETW 220
3 Credits |
| |
-
IAAS 245 - Disaster Recovery
3 Credits
This course will provide an overview of characteristics of disasters, their impact on population, infrastructure, economy, and disaster management cycle. Topics include the role, organization, and management of business continuity planning in planning for and surviving the impact of disaster, continuing to operate to serve clients or customers, and rapidly recovering to full operations. Other areas of interest include the business impact analysis process, how to manage it, and how to use the analysis as the first step in business continuity plan development.
Prerequisite(s): IAAS 221 or IAAS 224
3 Credits |
| |
-
IAAS 256 - Windows Digital Forensics
3 Credits
This course surveys the technical knowledge of the Windows operating system that any digital forensic analyst should know to examine digital media. The course focuses on collecting and analyzing data from a Windows operating system to provide information that can be used for both civil and criminal litigation. User based activity and software/hardware artifacts are analyzed along with acquisition of digital media in a Windows based environment.
Prerequisite(s): IAAS 221 and NETW 101
3 Credits |
| |
-
IAAS 321 - Securing the Infrastructure
3 Credits
This course covers those skills necessary to further protect the network infrastructure. Topics covered include advanced TCP/IP, IPSec, securing routers and Windows and Linux computers. Also covered are contingency planning and understanding attack techniques. Upon successful completion of this course, students will have the prerequisite skills to take applicable certification testing.
Prerequisite(s): IAAS 224 , NETW 101 , and NETW 152 or NETW 241
Recommended Prerequisite(s): NETW 217
3 Credits |
| |
-
IAAS 322 - Network Defense/Countermeasure
3 Credits
This course covers the technologies required to defend a network. Topics covered include implementing of firewalls, VPNs and intrusion detection systems, performing a risk analysis, and managing security policies. Upon successful completion of this course, students will have the prerequisite skills to take applicable certification testing.
Prerequisite(s): IAAS 224 , NETW 101 and NETW 151 or NETW 220
3 Credits |
| |
-
IAAS 332 - Authentication and Audits
3 Credits
This course concentrates on the tools necessary for protecting user accounts and strengthening authentication. Topics include establishing secure account usage, monitoring and disabling accounts, controlling root access, and auditing user activity.
Prerequisite(s): IAAS 221 or IAAS 224
Recommended Prerequisite(s): NETW 101
3 Credits |
| |
-
IAAS 345 - Linux/MAC Forensics
3 Credits
This course surveys the technical knowledge of the Linux/Macintosh operating systems that any digital forensic analyst should know to examine digital media. The course focuses on collecting and analyzing data from a Linux and Macintosh operating system to provide information that can be used for both civil and criminal litigation. User based activity and software/hardware artifacts are analyzed along with acquisition of digital media in a Linux and Macintosh environments. This course is a current topics course that will continuously change to meet current IT security conditions.
Prerequisite(s): IAAS 221 and NETW 217
3 Credits |
| |
-
IAAS 355 - Network Forensics
3 Credits
Network Forensics is a specialized area of IT Forensics that focuses primarily on the proactive approaches required for network based information gathering, legal evidence collection and intrusion detection. Learners will understand how the temporary state of network traffic creates a unique challenge in the field of Network Forensics. This course is a current topics course that will continuously change to meet current IT/Network security conditions.
Prerequisite(s): NETW 151 or NETW 220 and IAAS 256
3 Credits |
| |
-
IAAS 370 - Mobile Device Forensics
3 Credits
This course will expose students to the highly specialized areas of mobile device forensics. The wide array of operating environments in use in the mobile device area creates a unique set of IT Forensics challenges. Mobile devices also introduce unique challenges due to the variability of the storage components used. This course is a current topics course that will continuously change to meet current IT security conditions.
Prerequisite(s): IAAS 256 and IAAS 345
3 Credits |
| |
-
IAAS 375 - File Systems/Operating Systems/Data Recovery
3 Credits
This course surveys the technical analysis of file systems, operating system artifacts and the recovery of data from file systems on digital media. Particular focus is given to the metadata of the file systems and what potential information they can provide. The course explores the files systems used by the following operating systems Windows, Linux and Macintosh as well as recovering data from these files systems.
Prerequisite(s): IAAS 256 and IAAS 345
3 Credits |
| |
-
IAAS 420 - Reverse Engineering Malware
3 Credits
This course surveys the technical challenges in reverse engineering malicious software in a corporate environment. Particular consideration is given to the tools and techniques used to reverse engineering software as well as assessing malware threats. The course explores a practical approach to examining malicious programs that run on Microsoft Windows systems; Web based malware and malicious document files.
Prerequisite(s): CISP 253 and IAAS 355
Recommended Prerequisite(s): CSCI 231
3 Credits |
| |
-
IAAS 450 - Advanced Topics in Digital Forensics
3 Credits
This course explores the new technology and methodologies in digital forensics. Particular consideration is given to new and upgraded software and investigative techniques. The course will evaluate and explore new/upgraded software and what it means to the digital forensic examiner. New investigative techniques that have been created will also be examined.
Fees: Additional course fees apply.
Prerequisite(s): IAAS 375 and LEGL 300
3 Credits |
| |
-
IAAS 460 - Digital Forensics Analysis and Report Writing EL
3 Credits
This course surveys the technical and reporting challenges of the digital media analysis workflow. Particular consideration is given to the reporting process of the digital media analysis workflow. The course focuses on analysis of digital media and creating comprehensive, human digestible reports based on the analysis. This course contains an experiential learning component for those whose major is Digital Forensics.
Prerequisite(s): ENGL 311 , IAAS 221 and LEGL 300
3 Credits |
| |
-
IAAS 481 - Information Security and Assurance
3 Credits
This course will provide an introduction to the different technical and administrative aspects of Information Security and Assurance. Topics will include inspection and protection of information assets, detection of and reaction to threats to information assets, examination of pre- and post-incident procedures, technical and managerial responses, and an overview of the Information Security Planning and Staffing functions.
Prerequisite(s): IAAS 321 or IAAS 322 or IAAS 332 or HINT 340
3 Credits |
| |
-
IAAS 482 - Vulnerability Assessment
3 Credits
This course will provide methodologies for identifying and prioritizing information assets and threats to information assets. Topics will include risk analysis, architecture components of an incident response plan, legal and public relations implications of security and privacy issues, and the framework of a disaster recovery plan. Other areas of interest will include identifying explicit weaknesses and strengths of the security of various networking operating systems, discovering and recommending corrections to known vulnerabilities in network infrastructures, and recommending systems for the physical hardening of popular network components. Resources will be identified to allow for discovery of patches and programs to address the latest security threats.
Prerequisite(s): CSCI 360 or IAAS 481
3 Credits |
| |
-
IAAS 487 - Internet/Email/Electronic Discovery
3 Credits
This course surveys the technical and managerial challenges that the Internet and email play in the electronic discovery process. Particular consideration is given to the policies, procedures and examination of emails and Internet activity in the corporate environment. The course focuses on creating policies and procedures for email and Internet usage; analysis of Internet usage and email examinations to support civil/criminal litigation.
Prerequisite(s): ENGL 311 , IAAS 221 and LEGL 300
3 Credits |
| |
-
IAAS 490 - Information Assurance and Security Internship
3 Credits
Registration Internship/Practicum Note: Attend Mandatory Internship Workshop at least two semesters prior to your desired internship course semester. The required internship workshop and approval process can be found at:https://my.davenport.edu/internships
This bachelor-level internship is the integration of previous classroom instruction with new learning acquired through on-the-job work experience. The experience should be related as closely as possible to the student’s major field and individual interest. 150 hours of career-related work time shall be required for the 3 credit course pursued. Internship hours will be scheduled in partnership between the student and the site and reported via weekly reports filed by the student in the academic course. Students will be supported to identify site possibilities; however, responsibility for selection by the internship employer rests with the student. The internship may be either paid or unpaid. An appropriate faculty member and the internship site supervisor will evaluate the student’s performance. A criminal background check and drug screen may be required by the internship site.
Grade Note(s): Any unexcused non-attendance or dismissal from an internship will result in a grade of F. A grade of C or better is required to pass this course.
Fees: Additional course fees apply.
Prerequisite(s): Achieved senior status; minimum cumulative GPA of 2.0 and minimum major GPA of 2.3.
3 Credits |
| |
-
IAAS 491 - Cryptography
3 Credits
This course presents cryptography as the essential tool for private communications over an unsecured, public medium such as the Internet. Cryptography is shown as the enabling technology for E-commerce, virtual private networks (VPNs), and secure operating systems. Major topics of the course include cryptographic algorithms, certificates, and Public Key Infrastructure (PKI). Other areas of interest include authentication, confidentiality, nonrepudiation, secret key cryptography, public key cryptography, digital certificates, ciphers, and digital signatures.
Prerequisite(s): IAAS 481 and MATH 135 , MATH 150 or MATH 215
3 Credits |
| |
-
IAAS 492 - Legal/Ethical Issues in Information Assurance
3 Credits
This course will explore the legal and ethical issues in information and computer security and the scope of security management that the security professional must understand. Topics will include state and local codes and regulations, privacy issues, and decision-making processes faced by security managers that involve important legal and ethical aspects. Other areas of interest include personnel law and obligations, negotiations, contract management, constitutional rights of individuals, legal compliance, ethical standards and legal liability, and cultural unconsciousness.
Prerequisite(s): IAAS 481
3 Credits |
Information Assurance and Security - Dual Language (DL) For students enrolled in Bilingual programs only. See Casa Latina section for more information.
|
| |
-
IAAS 221D - Security Foundations DL
3 Credits
IAAS 221D - Fundamentos de Seguridad DL
3 Créditos
Este curso proporcionará una descripción general de la seguridad de la información tanto desde la perspectiva de la organización como de la informática personal. Los temas incluyen prácticas de gerencia de seguridad, seguridad física, arquitectura de seguridad, continuidad del negocio y planificación de recuperación ante desastres, sistemas de control de acceso, controles de seguridad, criptografía, seguridad de redes y telecomunicaciones, seguridad de operaciones, derecho y ética, y seguridad de computadoras personales.
This course will provide an overview of information security from both the perspectives of the organization and that of personal computing. Topics include security management practices, physical security, security architecture, business continuity and disaster recovery planning, access control systems, security controls, cryptography, telecommunications and network security, operations security, law and ethics, and personal computer security.
Recommended Co-Requisite(s): CISP 100
3 Credits |
Legal Issues/Law |
| |
-
LEGL 101 - Introduction to Legal Studies
3 Credits
Students are introduced to basic legal vocabulary, the federal and state court systems, and legal ethics. They also become familiar with a variety of law-related working environments.
Prerequisite(s): ENGL 109
3 Credits |
| |
-
LEGL 204 - Family Law
3 Credits
Students are introduced to the practical skills required in divorce, paternity, child protection, guardianship, and other proceedings. Special emphasis is placed on interviewing, investigation, file organization, and drafting documents in preparation for litigation in each of these subject areas.
Prerequisite(s): LEGL 101
3 Credits |
| |
-
LEGL 210 - Business Law Foundations
3 Credits
This survey course covers the fundamental principles of business law, including the legal system, dispute resolution, government regulation torts, and crimes affecting business, contracts, sales, and agency. Court decisions are used to encourage analytical thinking.
Co-requisite(s): ENGL 110
3 Credits |
| |
-
LEGL 211 - Criminal Law
3 Credits
This course examines Criminal Law in the United States, with an emphasis upon its basic functions and principal components. The substantive elements of crimes and defenses are explored along with an examination of the impact of crime on society.
Prerequisite(s): LEGL 101 or LEGL 210
Co-requisite(s): ENGL 110
3 Credits |
| |
-
LEGL 213 - Torts
3 Credits
Students are introduced to areas of legal liability commonly encountered by individuals and business as well as to the methods of liability avoidance. Topics covered include intentional torts, negligence, strict liability, product liability, malpractice, premises liability, dramshop, consumer protection, and other areas of tort liability.
Prerequisite(s): LEGL 101
3 Credits |
| |
-
LEGL 215 - Litigation
3 Credits
This course is designed to familiarize students with the basic requirements of the Michigan Rules of Court and the litigation process. The purpose is to enable them to assist the attorney in preparation of legal papers and documents in a timely and comprehensive manner.
Prerequisite(s): LEGL 101
3 Credits |
| |
-
LEGL 216 - Legal Research
3 Credits
Students are introduced to the published sources of law and research strategies utilized to efficiently analyze legal issues and determine the current state of the law. Students learn to use print resources, as well as computer assisted research tools to access primary and secondary sources of law.
Prerequisite(s): LEGL 101
Co-requisite(s): ENGL 110
3 Credits |
| |
-
LEGL 218 - Legal Writing
3 Credits
Students apply their legal research skills to draft pleadings, discovery documents, memoranda, briefs, correspondence and other documents commonly utilized in legal settings.
Prerequisite(s): LEGL 216
3 Credits |
| |
-
LEGL 220 - Technology in the Law Office
3 Credits
This course provides an opportunity for students to use computer technology and its application within law firms and other entities engaged in the practice of law. It covers the use of technology in, e-discovery, office management, case management, litigation presentation and billing.
Prerequisite(s): BITS 211 (required for associate’s and bachelor’s degree seeking students) and LEGL 101 .
Co-requisite(s): LEGL 101 for students seeking the Post-Baccalaureate only
3 Credits |
| |
-
LEGL 290 - Legal Studies AS Internship
1 TO 3 Credits
Registration Internship/Practicum Note: Attend Mandatory Internship Workshop at least two semesters prior to your desired internship course semester. The required internship workshop and approval process can be found at:https://my.davenport.edu/internships
This associate-level internship is the integration of previous classroom instruction with new learning acquired through on-the-job work experience. The experience should be related as closely as possible to the student’s major field and individual interest. The course is variable credit (1, 2 or 3) with 1 credit requiring 50 hours of career-related work time at the internship site; 2 credits require 100 hours and 3 credits require 150 hours. The course may be repeated for up to a total of 3 credits. LEGL 290 allows students to take an additional internship earlier in their career, but students must also meet the minimum 3 credits of their internship requirement through LEGL 490 .Internship hours will be scheduled in partnership between the student and the site and reported via weekly reports filed by the student in the academic course. Students will be supported to identify site possibilities; however, responsibility for selection by the internship employer rests with the student. The internship may be either paid or unpaid. An appropriate faculty member and the internship site supervisor will evaluate the student’s performance. A criminal background check and drug screen may be required by the Internship site.
Grade Note(s): Any unexcused non-attendance or dismissal from an internship will result in a grade of F. A grade of C or better is required to pass this course.
Fees: Additional course fees apply.
Prerequisite(s): Minimum cumulative GPA of 2.0 and minimum major GPA of 2.3; at least 50% of Foundations of Business completed; and at least 6 credits in the major.
1 TO 3 Credits |
| |
-
LEGL 300 - Evidence and Criminal Procedures
3 Credits
This application-based course examines procedural and evidentiary rules and cases relating to admissibility of criminal evidence. Students are introduced to preparing and filing documents involved in criminal litigation from initial client contact through sentencing and appeal.
Prerequisite(s): LEGL 101 or IAAS 256
3 Credits |
| |
-
LEGL 301 - Business Organizations
3 Credits
Students are introduced to legal problems encountered in business formation, operation, and acquisition, including the law concerning sole proprietorships, general and limited partnerships, corporations, and limited liability companies. They are also introduced to related business law concepts.
Prerequisite(s): LEGL 101
Co-requisite(s): LEGL 210
3 Credits |
| |
-
LEGL 303 - Bankruptcy Law
3 Credits
This course is a study of bankruptcy concepts relating to consumer bankruptcy filings under Chapters 7 and Chapter 13 of the Bankruptcy Code. The course focuses on practical aspects of bankruptcy practice, including drafting of forms and other documents.
Prerequisite(s): LEGL 101
3 Credits |
| |
-
LEGL 305 - Real Estate Law EL
3 Credits
Students are introduced to various forms of property ownership. Students will draft legal documents used in real estate transactions as well as documents used in litigation reflecting various types of property ownership.
Prerequisite(s): LEGL 101
3 Credits |
| |
-
LEGL 308 - Estate Planning and Probate Law EL
3 Credits
Students are introduced to the process of estate planning, from initial client contact to asset identification and appraisal through drafting of estate planning documents, including wills, trusts, powers of attorney and medical advanced directives. Students also learn about estate administration, guardianships and conservatorship through the drafting of petitions and other court documents.
Prerequisite(s): LEGL 101
3 Credits |
| |
-
LEGL 320 - International Business Law
3 Credits
This course provides a general introduction to the international legal environment affecting Americans doing business with foreign nationals, whether in the United States or abroad. Students develop an understanding of the legal environment and the most common problems experienced in international business transactions; learn a conceptual framework to understand the legal dynamics experienced in the international business arena; and develop an awareness of methods used to resolve international business disputes.
Prerequisite(s): LEGL 210 and BUSN 225
3 Credits |
| |
-
LEGL 334 - Legal Aspects of Sport Management
3 Credits
Students examine the laws that apply to sport management issues. Topics include contract law, agency law, tort law, constitutional issues, risk management, and alternative dispute resolution.
Prerequisite(s): MGMT 211
3 Credits |
| |
-
LEGL 381 - International Law
3 TO 6 Credits
These courses explore law in an international context. Students learn about legal concepts while studying in another nation. Students reflect upon the legal practices of their country of study. These courses may be tailored regarding content, time, and credit offered in accordance with a student’s international study and pending approval from the appropriate associate dean.
3 TO 6 Credits |
| |
-
LEGL 382 - International Law
3 TO 6 Credits
These courses explore law in an international context. Students learn about legal concepts while studying in another nation. Students reflect upon the legal practices of their country of study. These courses may be tailored regarding content, time, and credit offered in accordance with a student’s international study and pending approval from the appropriate associate dean.
3 TO 6 Credits |
| |
-
LEGL 383 - International Law
3 TO 6 Credits
These courses explore law in an international context. Students learn about legal concepts while studying in another nation. Students reflect upon the legal practices of their country of study. These courses may be tailored regarding content, time, and credit offered in accordance with a student’s international study and pending approval from the appropriate associate dean.
3 TO 6 Credits |
| |
-
LEGL 384 - Comparative Legal Analysis/Study Abroad EL
3 Credits
In this class students will conduct a comparative legal analysis between the United States system of jurisprudence and the judicial system of the country the student is visiting during a study abroad experience.
Prerequisite(s): LEGL 101
3 Credits |
| |
-
LEGL 385 - Legal Studies Special Topic EL
1 TO 3 Credits
This seminar course gives students an opportunity to explore, in greater depth, legal topics introduced in prior classes. The emphasis of the class will be on the application of skills and knowledge previously acquired and the promotion of access to justice.
Note: Course may be repeated twice for a maximum of 6 credit hours.
Prerequisite(s): LEGL 215 and junior status or Post-Baccalaureate Certificate student with the approval of the Department Chair for Legal Studies
1 TO 3 Credits |
| |
-
LEGL 386 - Study Abroad - Special Legal Topics EL
3 Credits
In this class the Legal Studies study abroad participant, in cooperation with the study abroad program director and the course instructor, will select a legal topic and compare, analyze and apply the substantive and procedural law in the United States to the substantive and procedural law in the host country.
Prerequisite(s): LEGL 101
3 Credits |
| |
-
LEGL 401 - Employment and Labor Law
3 Credits
This case study course focuses on the managing of employer/employee employment related issues through an examination of the major federal laws governing the employment relationship such as: National Labor Relations Act, Title VII of the Civil Rights Act, Age Discrimination in Employment Act, Americans with Disabilities Act, Fair Labor Standards Act, and the Occupational Safety and Health Act. Emphasis is placed on the critical thinking and problem solving skills required of business managers responsible for the hiring, directing and terminating of workers in both non-union and union environments.
Prerequisite(s): BUSN 210 , ENGL 311 , LEGL 210 , and MGMT 211
3 Credits |
| |
-
LEGL 415 - Advanced Litigation
3 Credits
This is an advanced course in trial practice. Particular emphasis will be given to discovery and trial preparation.
Fees: Additional course fees apply.
Prerequisite(s): LEGL 215 and LEGL 218 are the required prerequisites for bachelor’s degree seeking students. LEGL 215 and LEGL 216 are the required prerequisites for the students in the post-baccalaureate certificate program.
3 Credits |
| |
-
LEGL 425 - Contract and Product Liability
3 Credits
Students examine the interplay between contracts, sales, warranties, and product liability. Distinctions between the elements of common law and the structure of the Uniform Commercial Code will be the primary focus of the course. The course includes the available remedies under each theory should a breach occur. Additionally, theories of warranties and how they tie into contract law will be covered. To complete the business transaction, an examination of product liability will be addressed.
Prerequisite(s): LEGL 210
3 Credits |
| |
-
LEGL 490 - Legal Studies BS and Certificate Internship
3 Credits
Registration Internship/Practicum Note: Attend Mandatory Internship Workshop at least two semesters prior to your desired internship course semester. The required internship workshop and approval process can be found at:https://my.davenport.edu/internships
This bachelor-level internship is the integration of previous classroom instruction with new learning acquired through on-the-job work experience. This course will provide an on-the-job experience in the day-to-day routine and operation of a law office or other legal setting. 150 hours of career-related work time shall be required for the 3 credit course and 200 hours for 4 credits pursued. Internship hours will be scheduled in partnership between the student and the site and reported via weekly reports filed by the student in the academic course. Students will be supported to identify site possibilities; however, responsibility for selection by the internship employer rests with the student. The internship may be either paid or unpaid. An appropriate faculty member and the internship site supervisor will evaluate the student’s performance. A criminal background check and drug screen may be required by the Internship site.
Grade Note(s): Any unexcused non-attendance or dismissal from an internship will result in a grade of F. A grade of C or better is required to pass this course.
Fees: Additional course fees apply.
Prerequisite(s): Minimum cumulative GPA of 2.0 and minimum major GPA of 2.3; all Foundations of Business courses completed; and at least 24 credits in the major, including LEGL 215 LEGL 216 LEGL 218 LEGL 220 LEGL 301 LEGL 308 .
3 Credits |
| |
-
LEGL 496 - Legal Ethics and Certificate Review
3 Credits
This class provides an extensive review of all previous course work in order to prepare the student for the National Association of Legal Professionals or NALS, ALS examination, the basic certification for legal professionals. At the completion of the course work, the ALS examination will be administered. In addition to standard tuition fees for this course, there is an additional examination fee and NALS membership fee that must be paid to NALS prior to taking the examination. These additional fees are set by NALS and may be subject to change by NALS.
Fees: Additional course fees apply.
Prerequisite(s): All required law classes completed or taken concurrently.
3 Credits |
Legal Issues/Law - Dual Language (DL) For students enrolled in Bilingual programs only. See Casa Latina section for more information.
|
| |
-
LEGL 210D - Business Law Foundations DL
3 Credits
LEGL 210D - Fundamentos del derecho empresarial DL
3 Créditos
Este curso de estudio cubre los principios fundamentales del derecho comercial, incluyendo el sistema legal, la resolución de disputas, regulación gubernamental sobre agravios y los delitos que afectan los negocios, los contratos, las ventas y la agencia. Las decisiones judiciales se utilizan para fomentar el pensamiento analítico.
This survey course covers the fundamental principles of business law, including the legal system, dispute resolution, government regulation torts, and crimes affecting business, contracts, sales, and agency. Court decisions are used to encourage analytical thinking.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Co-requisite(s): ENGL 110D
3 Credits |
| |
-
LEGL 401D - Employment and Labor Law DL
3 Credits
LEGL 401D - Empleo y Derecho Laboral DL
3 Créditos
Este curso de estudio de caso se centra en la administración de cuestiones relacionadas con el empleo entre empleadores y empleados a través de un examen de las principales leyes federales que rigen la relación laboral, como: Ley Nacional de Relaciones Laborales, Título VII de la Ley de Derechos Civiles, Ley de Discriminación por Edad en el Empleo, Ley de Estadounidenses con Discapacidades, la Ley de Normas Laborales Justas y la Ley de Seguridad y Salud en el Trabajo. Se pone énfasis en el pensamiento crítico y las habilidades de resolución de problemas que se requieren de los gerentes empresariales responsables de la contratación, dirección y despido de trabajadores tanto en entornos sindicales como no sindicalizados.
This case study course focuses on the managing of employer/employee employment related issues through an examination of the major federal laws governing the employment relationship such as: National Labor Relations Act, Title VII of the Civil Rights Act, Age Discrimination in Employment Act, Americans with Disabilities Act, Fair Labor Standards Act, and the Occupational Safety and Health Act. Emphasis is placed on the critical thinking and problem solving skills required of business managers responsible for the hiring, directing and terminating of workers in both non-union and union environments.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Prerequisite(s): BUSN 210D , LEGL 210D , MGMT 211D and WRIT 311D
3 Credits |
Management |
| |
-
MGMT 211 - Management Foundations
3 Credits
This course provides a foundation in basic management principles with special application and focus on the supervisory level of management. The four universal functions of management (planning, organizing, leading, and controlling) are explored. Students learn the theories and study their impact on the history of management practices. Proper case analysis process is also examined and applied through the discussion of various supervisory/managerial case situations.
Co-requisite(s): ENGL 109
3 Credits |
| |
-
MGMT 290 - Management Internship
Variable Credits
Registration Internship/Practicum Note: Attend Mandatory Internship Workshop at least two semesters prior to your desired internship course semester. The required internship workshop and approval process can be found at:https://my.davenport.edu/internships
This sophomore-level internship is the integration of previous classroom instruction with new learning acquired through on-the-job work experience. The experience should be related as closely as possible to the student’s major field and individual interest. The course is variable credit (1, 2 or 3) with 1 credit requiring 50 hours of career-related work time at the internship site; 2 credits require 100 hours and 3 credits require 150 hours. The course may be repeated for up to a total of 3 credits. MGMT 290 allows students to take an additional internship earlier in their career, but students must also meet the minimum 3 credits of their internship requirement through MGMT 490 . Internship hours will be scheduled in partnership between the student and the site and reported via weekly reports filed by the student in the academic course. Students will be supported to identify site possibilities; however, responsibility for selection by the internship employer rests with the student. The internship may be either paid or unpaid. An appropriate faculty member and the internship site supervisor will evaluate the student’s performance. A criminal background check and drug screen may be required by the Internship site.
Grade Note(s): Any unexcused non-attendance or dismissal from an internship will result in a grade of F. A grade of C or better is required to pass this course.
Fees: Additional course fees apply.
Prerequisite(s): Minimum cumulative GPA of 2.0 and minimum major GPA of 2.3; at least 50% of Foundations of Business completed; and at least 6 credits in the major.
Variable Credits |
| |
-
MGMT 316 - Innovation and Managing Change
3 Credits
This course provides an environment that stimulates individual creativity and encourages risk taking to solve organizational and community problems. Students integrate design thinking and change management processes to develop an idea from inspiration through implementation.
Prerequisite(s): HLTH 211 or MGMT 211
3 Credits |
| |
-
MGMT 321 - Organizational Behavior
3 Credits
This course is designed to provide students with an understanding of organizations, by combining theory with application relating to motivation, group behaviors, power, politics, conflict, leadership, decision-making, communications, organizational design, and change. Students examine the application of psychology, sociology, and social psychology to organizational management.
Fees: Additional course fees apply.
Prerequisite(s): HLTH 211 or MGMT 211
3 Credits |
| |
-
MGMT 352 - Managing Non-Profits and Social Enterprises
3 Credits
This course establishes the foundational knowledge required for leading and managing a nonprofit or social enterprise. Focus is on assessing the various organizational and governance structures, board and community relations, fiscal structure, and impact of the regulatory environment on the management of nonprofit organizations. The course also explores effective processes used by social enterprises to apply business strategies to maximize improvements in human and environmental well-being.
Prerequisite(s): MGMT 211
3 Credits |
| |
-
MGMT 357 - Operations Management
3 Credits
This course examines the management of systems and processes that create goods and/or services. Quantitative modeling techniques are used to analyze the operations and control processes associated with productivity, capacity and quality assurance. Other topics explored include forecasting, inventory control, facility management, process technology and design as well as cost and waste reduction. Sustainable business practices as applied to operations are also addressed.
Prerequisite(s): BITS 211 , MGMT 211 and STAT 220
Co-requisite(s): FINC 211
3 Credits |
| |
-
MGMT 375 - Leadership Discovery
3 Credits
Students examine and apply theories of leadership with a focus on determining effective strategies and styles of leadership needed to influence and coordinate the efforts of work team members and organizations. Through the use of self-analysis critiques, students discover their leadership styles and preferences.
Prerequisite(s): HLTH 211 or MGMT 211
3 Credits |
| |
-
MGMT 381 - International Management Study Abroad
3 TO 6 Credits
These courses explore business management in an international context. Students learn about business management concepts while studying in another nation. Students reflect upon the business management practices of their country of study. The courses may be tailored regarding content, time, and credit offered in accordance with a student’s international study and pending approval from the appropriate associate dean.
Prerequisite(s): Acceptance to the study abroad program
3 TO 6 Credits |
| |
-
MGMT 382 - International Management Study Abroad
3 TO 6 Credits
These courses explore business management in an international context. Students learn about business management concepts while studying in another nation. Students reflect upon the business management practices of their country of study. The courses may be tailored regarding content, time, and credit offered in accordance with a student’s international study and pending approval from the appropriate associate dean.
Prerequisite(s): Acceptance to the study abroad program
3 TO 6 Credits |
| |
-
MGMT 383 - International Management Study Abroad
3 TO 6 Credits
These courses explore business management in an international context. Students learn about business management concepts while studying in another nation. Students reflect upon the business management practices of their country of study. The courses may be tailored regarding content, time, and credit offered in accordance with a student’s international study and pending approval from the appropriate associate dean.
Prerequisite(s): Acceptance to the study abroad program
3 TO 6 Credits |
| |
-
MGMT 399 - Certified Manager (CM) Examination
3 Credits
Students analyze the management functions of planning, organizing, directing, and controlling and apply these functions to situations managers encounter as they achieve organizational objectives. This certification course emphasizes the application of real-world, practical management skills and techniques over theories, critical thinking and decision-making over rote knowledge.
Note: Students are responsible to determine if they meet the professional requirements to take the CM exam at the ICPM website www.icpm.biz. Successful completion of this course does not guarantee the passing of the Certified Manager exam.
Fees: Additional course fees apply.
Prerequisite(s): Achieved senior status (in any DU College).
3 Credits |
| |
-
MGMT 412 - Quality Management
3 Credits
This course explores the current managerial philosophies of quality focus, customer orientation, and team participation. Emphasis is given to basic statistical tools, including SPC and DOE, and problem solving. Problem solving methodology in the context of ISO and QS certified environments will be addressed, as well as issues surrounding ISO and QS implementation, documentation, registration, and compliance. The Malcolm Baldridge Award, ISO- 9000, and the Six Sigma quality systems will each be analyzed.
Prerequisite(s): FINC 211 , MGMT 211 and STAT 220
3 Credits |
| |
-
MGMT 413 - Sustainable Supply Chain Management
3 Credits
This course examines the various components of the supply chain management function with emphasis on inventory management and control, distribution and transportation as well as supplier relations. Students learn techniques associated with purchasing, materials and procurement management, efficient inventory control, concepts of cost analysis, quality control, and MRP methods.
Prerequisite(s): BITS 211 , MGMT 211 , and STAT 220
Co-requisite(s): ENGL 311
Recommended Prerequisite(s): FINC 211
3 Credits |
| |
-
MGMT 467 - International Management
3 Credits
This course examines the distinctions of managing and leading cross-cultural and global organizations. Focus is on decision-making and strategy development in the areas of organizational culture and norms, innovation, international communications and negotiations, as well as sustainability, ethics and social responsibility in the global context.
Fees: Additional course fees apply.
Prerequisite(s): MGMT 211 and SOSC 201
3 Credits |
| |
-
MGMT 490 - Management BBA Internship
Variable Credits
Registration Internship/Practicum Note: Attend Mandatory Internship Workshop at least two semesters prior to your desired internship course semester. The required internship workshop and approval process can be found at:https://my.davenport.edu/internships
This bachelor-level internship is the integration of previous classroom instruction with new learning acquired through on-the-job work experience. The experience should be related as closely as possible to the student’s major field and individual interest. The course is variable credit (3, 4, 5 or 6) with each credit requiring 50 hours of career-related work time at the internship site (3 credits= 150 hours; 6 credits= 300 hours). The course may be repeated for up to a total of 6 credits. Students must meet the minimum 3 credits of Management internship requirement through this course. Internship hours will be scheduled in partnership between the student and the site and reported via weekly reports filed by the student in the academic course. Students will be supported to identify site possibilities; however, responsibility for selection by the internship employer rests with the student. The internship may be either paid or unpaid. An appropriate faculty member and the internship site supervisor will evaluate the student’s performance. A criminal background check and drug screen may be required by the Internship site.
Grade Note(s): Any unexcused non-attendance or dismissal from an internship will result in a grade of F. A grade of C or better is required to pass this course.
Fees: Additional course fees apply.
Prerequisite(s): Minimum Cumulative GPA of 2.0 and minimum major GPA of 2.3: all Foundations of Business courses completed; and at least 15 credits in the major completed.
Variable Credits |
| |
-
MGMT 495 - Strategic Management Capstone
4 Credits
In this course, emphasis will be placed on the strategic planning process through the analysis of business cases and the development of a major business project. This analysis includes a thorough review of industry and competitive conditions and situational analysis of the company, including financial trends and concluding with defendable recommendations for specific strategies that improve organizational performance and sustainability.
Fees: Additional course fees apply.
Prerequisite(s): Achieved senior status; BUSN 303
4 Credits |
Management - Dual Language (DL) For students enrolled in Bilingual programs only. See Casa Latina section for more information.
|
| |
-
MGMT 211D - Management Foundations DL
3 Credits
MGMT 211D - Fundamentos de Administración DL
3 Créditos
Este curso proporciona una base en los principios básicos de administración con aplicación especial y enfoque en el nivel de supervisión de la administración. Se exploran las cuatro funciones universales de la administración (planificación, organización, dirección y control). Los estudiantes aprenden las teorías y estudian su impacto en la historia de las prácticas de administración. El proceso adecuado de análisis de casos también se examina y se aplica mediante la discusión de diversas situaciones de casos de supervisión/gerencia.
This course provides a foundation in basic management principles with special application and focus on the supervisory level of management. The four universal functions of management (planning, organizing, leading, and controlling) are explored. Students learn the theories and study their impact on the history of management practices. Proper case analysis process is also examined and applied through the discussion of various supervisory/managerial case situations.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Co-requisite(s): ENGL 109D
3 Credits |
| |
-
MGMT 316D - Innovation and Managing Change DL
3 Credits
MGMT 316D - Innovación y Administración del Cambio DL
3 Créditos
Este curso proporciona un entorno que estimula la creatividad individual y fomenta la toma de riesgos para resolver problemas organizacionales y comunitarios. Los estudiantes integran procesos de pensamiento de diseño y administración de cambios para desarrollar una idea desde la inspiración hasta la implementación.
This course provides an environment that stimulates individual creativity and encourages risk taking to solve organizational and community problems. Students integrate design thinking and change management processes to develop an idea from inspiration through implementation.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Prerequisite(s): HLTH 211D or MGMT 211D
3 Credits |
| |
-
MGMT 321D - Organizational Behavior DL
3 Credits
MGMT 321D - Comportamiento Organizacional DL
3 Créditos
Este curso está diseñado para proporcionar a los estudiantes una comprensión de las organizaciones, combinando la teoría con la aplicación relacionada con la motivación, los comportamientos grupales, el poder, la política, los conflictos, el liderazgo, la toma de decisiones, las comunicaciones, el diseño organizacional y el cambio. Los estudiantes examinan la aplicación de la psicología, la sociología y la psicología social a la administración organizacional.
This course is designed to provide students with an understanding of organizations, by combining theory with application relating to motivation, group behaviors, power, politics, conflict, leadership, decision-making, communications, organizational design, and change. Students examine the application of psychology, sociology, and social psychology to organizational management.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Fees: Aplican cuotas de curso adicionales.
Additional course fees apply.
Prerequisite(s): HLTH 211D or MGMT 211D
3 Credits |
| |
-
MGMT 352D - Managing Non-Profits and Social Enterprises DL
3 Credits
MGMT 352D - Administración de Organizaciones Sin Fines de Lucro y Empresas Sociales DL
3 Créditos
Este curso establece los conocimientos fundamentales necesarios para liderar y administrar una empresa social o sin fines de lucro. La atención se centra en evaluar las diversas estructuras organizativas y de gobierno, las relaciones con la junta directiva y la comunidad, la estructura fiscal y el impacto del entorno regulatorio en la administración de organizaciones sin fines de lucro. El curso también explora procesos efectivos utilizados por empresas sociales para aplicar estrategias comerciales para maximizar las mejoras en el bienestar humano y ambiental.
This course establishes the foundational knowledge required for leading and managing a nonprofit or social enterprise. Focus is on assessing the various organizational and governance structures, board and community relations, fiscal structure, and impact of the regulatory environment on the management of nonprofit organizations. The course also explores effective processes used by social enterprises to apply business strategies to maximize improvements in human and environmental well-being.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Prerequisite(s): MGMT 211D
3 Credits |
| |
-
MGMT 375D - Leadership Discovery DL
3 Credits
MGMT 375D - Descubrimiento de Liderazgo DL
3 Créditos
Los estudiantes examinan y aplican teorías de liderazgo con un enfoque en determinar estrategias y estilos de liderazgo efectivos necesarios para influir y coordinar los esfuerzos de los miembros del equipo de trabajo y las organizaciones. Mediante el uso de críticas de autoanálisis, los estudiantes descubren sus estilos y preferencias de liderazgo.
Students examine and apply theories of leadership with a focus on determining effective strategies and styles of leadership needed to influence and coordinate the efforts of work team members and organizations. Through the use of self-analysis critiques, students discover their leadership styles and preferences.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Prerequisite(s): HLTH 211D or MGMT 211D
3 Credits |
| |
-
MGMT 412D - Quality Management DL
3 Credits
MGMT 412D - Administración de Calidad DL
3 Créditos
Este curso explora las filosofías gerenciales actuales de enfoque en la calidad, orientación al cliente y participación en equipo. Se da énfasis a las herramientas estadísticas básicas, incluidas SPC y DOE, y a la resolución de problemas. Se abordará la metodología de resolución de problemas en el contexto de entornos certificados ISO y QS, así como cuestiones relacionadas con la implementación, documentación, registro y cumplimiento de ISO y QS. Se analizarán el Premio Malcolm Baldridge, ISO-9000 y los sistemas de calidad Six Sigma.
This course explores the current managerial philosophies of quality focus, customer orientation, and team participation. Emphasis is given to basic statistical tools, including SPC and DOE, and problem solving. Problem solving methodology in the context of ISO and QS certified environments will be addressed, as well as issues surrounding ISO and QS implementation, documentation, registration, and compliance. The Malcolm Baldridge Award, ISO- 9000, and the Six Sigma quality systems will each be analyzed.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Prerequisite(s): FINC 211D , MGMT 211D and STAT 220D
3 Credits |
| |
-
MGMT 467D - International Management DL
3 Credits
MGMT 467 - Administración Internacional DL
3 Créditos
Este curso examina las distinciones de administrar y liderar organizaciones interculturales y globales. La atención se centra en la toma de decisiones y el desarrollo de estrategias en las áreas de cultura y normas organizacionales, innovación, comunicaciones y negociaciones internacionales, así como sostenibilidad, ética y responsabilidad social en el contexto global.
This course examines the distinctions of managing and leading cross-cultural and global organizations. Focus is on decision-making and strategy development in the areas of organizational culture and norms, innovation, international communications and negotiations, as well as sustainability, ethics and social responsibility in the global context.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Fees: Aplican cuotas de curso adicionales.
Additional course fees apply.
Prerequisite(s): MGMT 211D and SOSC 201D
3 Credits |
| |
-
MGMT 490D - Management Internship DL
Variable Credits
Registration Internship/Practicum Note: Asista al taller de pasantía obligatorio al menos dos semestres antes del semestre del curso de pasantía deseado. El taller de pasantía requerido y el proceso de aprobación se puede encontrar en: https://my.davenport.edu/internships
Attend Mandatory Internship Workshop at least two semesters prior to your desired internship course semester. The required internship workshop and approval process can be found at:https://my.davenport.edu/internships
MGMT 490D - Pasantía para el BBA en Gerencia DL
Crédito variable
Esta pasantía a nivel de licenciatura es la integración de la instrucción previa en el salón de clase con el nuevo aprendizaje adquirido a través de la experiencia laboral en el trabajo. La experiencia debe estar lo más estrechamente relacionada posible con el campo principal y el interés individual del estudiante. El curso tiene créditos variables (3, 4, 5 o 6) y cada crédito requiere 50 horas de trabajo relacionado con la carrera en el lugar de la pasantía (3 créditos = 150 horas; 6 créditos = 300 horas). El curso podrá repetirse hasta por un total de 6 Créditos. Los estudiantes deben cumplir con el requisito mínimo de 3 créditos de pasantía en Administración a través de este curso. Las horas de prácticas serán programadas en colaboración entre el estudiante y el sitio y reportadas mediante informes semanales presentados por el estudiante en el curso académico. Se apoyará a los estudiantes para identificar posibilidades del sitio; sin embargo, la responsabilidad de la selección por parte del empleador de la pasantía recae en el estudiante. La pasantía puede ser remunerada o no remunerada. Un miembro apropiado de la facultad y el supervisor del sitio de pasantías evaluarán el desempeño del estudiante. El sitio de pasantías puede exigir una verificación de antecedentes penales y una prueba de detección de drogas.
This bachelor-level internship is the integration of previous classroom instruction with new learning acquired through on-the-job work experience. The experience should be related as closely as possible to the student’s major field and individual interest. The course is variable credit (3, 4, 5 or 6) with each credit requiring 50 hours of career-related work time at the internship site (3 credits= 150 hours; 6 credits= 300 hours). The course may be repeated for up to a total of 6 credits. Students must meet the minimum 3 credits of Management internship requirement through this course. Internship hours will be scheduled in partnership between the student and the site and reported via weekly reports filed by the student in the academic course. Students will be supported to identify site possibilities; however, responsibility for selection by the internship employer rests with the student. The internship may be either paid or unpaid. An appropriate faculty member and the internship site supervisor will evaluate the student’s performance. A criminal background check and drug screen may be required by the Internship site.
Grade Note(s): Cualquier falta de asistencia o despido injustificado de una pasantía resultará en una calificación de F. Se requiere una calificación de C o mejor para aprobar este curso.
Any unexcused non-attendance or dismissal from an internship will result in a grade of F. A grade of C or better is required to pass this course.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Fees: Aplican cuotas de curso adicionales.
Additional course fees apply.
Prerequisite(s): GPA acumulativo mínimo de 2.0 y GPA mínimo de Especialidad de 2.3; todos los cursos de Fundamentos de Negocio completados; y tomados por lo menos 18 créditos para la especialidad, incluyendo MGMT 321D y MGMT 412D
Minimum cumulative GPA of 2.0 and minimum major GPA of 2.3; all Foundations of Business courses completed; and at least 18 credits in the major, including MGMT 321D and MGMT 412D
Variable Credits |
| |
-
MGMT 495D - Strategic Management Capstone DL
4 Credits
MGMT 495D - Curso Final de Administración Estratégica DL
4 Créditos
En este curso se pondrá énfasis en el proceso de planificación estratégica a través del análisis de casos de negocio y el desarrollo de un gran proyecto empresarial. Este análisis incluye una revisión exhaustiva de la industria y las condiciones competitivas y un análisis situacional de la empresa, incluidas las tendencias financieras y concluyendo con recomendaciones defendibles para estrategias específicas que mejoren el desempeño y la sostenibilidad de la organización.
In this course, emphasis will be placed on the strategic planning process through the analysis of business cases and the development of a major business project. This analysis includes a thorough review of industry and competitive conditions and situational analysis of the company, including financial trends and concluding with defendable recommendations for specific strategies that improve organizational performance and sustainability.
Note: This course is for students enrolled in Bilingual programs only. See Casa Latina section for more information.
Fees: Aplican cuotas de curso adicionales.
Additional course fees apply.
Prerequisite(s): Estatus Senior alcanzado; BUSN 303D
Achieved senior status; BUSN 303D
4 Credits |
Marketing |
| |
-
MKTG 211 - Marketing Foundations
3 Credits
This course explores the role of marketing in society and in the success of an organization. Students learn and apply the strategies, tactics and terminology used by market-oriented businesses. Through critical thinking exercises and case analysis, students become familiar with the primary tools of marketing including market segmentation, product, pricing, marketing communication, research, and marketing channel strategies.
Co-requisite(s): ENGL 109
3 Credits |
| |
-
MKTG 212 - Professional Selling
3 Credits
This course introduces the theory and practical application of professional selling techniques with a focus on customer needs, behavior, and relationship building. Students learn the theory, practice, and procedures of successful selling while examining the personal attributes necessary for a successful sales career. Student presentation skills are enhanced through sales role-playing.
Prerequisite(s): MKTG 211
3 Credits |
| |
-
MKTG 214 - Public Relations Foundations
3 Credits
This course introduces the principles for managing relationships with the organization’s various audiences, including customers, employees, government, investors, and media. Students develop an understanding of public relations and learn to recognize, examine, interpret, and implement public relations activities and communications.
Prerequisite(s): MKTG 211
3 Credits |
| |
-
MKTG 290 - Marketing Internship
1 TO 3 Credits
Registration Internship/Practicum Note: Attend Mandatory Internship Workshop at least two semesters prior to your desired internship course semester. The required internship workshop and approval process can be found at:https://my.davenport.edu/internships
This associate-level internship is the integration of previous classroom instruction with new learning acquired through on-the-job work experience. The experience should be related as closely as possible to the student’s major field and individual interest. The course is variable credit (1, 2 or 3) with 1 credit requiring 50 hours of career-related work time at the internship site; 2 credits require 100 hours and 3 credits require 150 hours. The course may be repeated for up to a total of 3 credits. MKTG 290 allows students to take an additional internship earlier in their career, but students must also meet the minimum 3 credits of their internship requirement through MKTG 490 . Internship hours will be scheduled in partnership between the student and the site and reported via weekly reports filed by the student in the academic course. Students will be supported to identify site possibilities; however, responsibility for selection by the internship employer rests with the student. The internship may be either paid or unpaid. An appropriate faculty member and the internship site supervisor will evaluate the student’s performance. A criminal background check and drug screen may be required by the Internship site.
Grade Note(s): Any unexcused non-attendance or dismissal from an internship will result in a grade of F. A grade of C or better is required to pass this course.
Fees: Additional course fees apply.
Prerequisite(s): Minimum cumulative GPA of 2.0 and minimum major GPA of 2.3; at least 50% of Foundations of Business completed; and at least 6 credits in the major.
1 TO 3 Credits |
| |
-
MKTG 310 - Consumer Behavior
3 Credits
This course provides a comprehensive examination of consumer buying behavior as it relates to marketing strategy. Students learn current economic, psychological, and sociological factors that help explain consumer behavior; examine models, theories, and research that relate to consumer behavior; and apply consumer behavior principles to target marketing.
Prerequisite(s): MKTG 211
3 Credits |
| |
-
MKTG 312 - Digital Retailing
3 Credits
This course provides a comprehensive review of digital retailing as it applies to consumer products and services. Through the study of various industry participants, from dominant online retailers such as Amazon to individual-driven selling websites like Etsy, students will become familiar with the latest digital retailing trends including social commerce, mobile commerce, omnichannel marketing, and others. A significant portion of the course will be dedicated to examining the unique aspects of consumer behavior as it relates to online shopping and to using available research in this field to increase online retail profits.
Prerequisite(s): MKTG 322
3 Credits |
| |
-
MKTG 320 - Marketing of Services
3 Credits
This course provides an in-depth examination of marketing strategies, functions and programs specifically targeting service organizations. Students learn about consumer behavior in service encounters, and positioning of services in competitive markets. Pricing, distribution and promotional methods that both differ from and integrate with traditional product marketing practices are also examined. Using case studies, students learn to diagnose and analyze service marketing plans with techniques such as position mapping, service branding, cost and value-based pricing, integrated marketing communications and distribution channel analysis. The course also addresses ethical issues and best practices related to the marketing of services. The course culminates with the development of a marketing plan for a service business or organization.
Prerequisite(s): MKTG 211
3 Credits |
| |
-
MKTG 322 - Digital Marketing
3 Credits
This course offers an overview of online marketing strategies and techniques. Main topics include operating in a global marketplace, online marketing to individuals with personalization services, traffic building and branding.
Prerequisite(s): CISP 111 and MKTG 211
3 Credits |
| |
-
MKTG 324 - Social Media Strategies
3 Credits
This course provides a thorough examination of social media as an integral part of every organization’s marketing plan. Students will learn how to use social media as part of a unified marketing strategy. They will also leverage the unique aspects of these new marketing tools to accomplish organizational objectives. An essential part of this course is the interpretation of social media metrics to make sound marketing decisions.
Prerequisite(s): MKTG 322
3 Credits |
| |
-
MKTG 346 - Digital Brand Engagement
3 Credits
This course introduces students to the various branding strategies organizations use to establish and reinforce brand equity. Students will compare the various tactics available to understand how to best reinforce an organization’s brand presence. Students will also understand how to leverage content marketing to be integrated into branding strategy. Students will also understand the importance of consistent messaging to create consistent brand perception.
Prerequisite(s): MKTG 322
3 Credits |
| |
-
MKTG 381 - International Marketing
3 TO 6 Credits
These courses explore marketing in an international context. Students learn about marketing concepts while studying in another nation. Students reflect upon the marketing practices of their country of study. These courses may be tailored regarding content, time and credit offered in accordance with a student’s international study and pending approval from the appropriate associate dean.
3 TO 6 Credits |
| |
-
MKTG 382 - International Marketing
3 TO 6 Credits
These courses explore marketing in an international context. Students learn about marketing concepts while studying in another nation. Students reflect upon the marketing practices of their country of study. These courses may be tailored regarding content, time and credit offered in accordance with a student’s international study and pending approval from the appropriate associate dean.
3 TO 6 Credits |
| |
-
MKTG 383 - International Marketing
3 TO 6 Credits
These courses explore marketing in an international context. Students learn about marketing concepts while studying in another nation. Students reflect upon the marketing practices of their country of study. These courses may be tailored regarding content, time and credit offered in accordance with a student’s international study and pending approval from the appropriate associate dean.
3 TO 6 Credits |
| |
-
MKTG 412 - Marketing Research
3 Credits
Students will conduct, prepare, and present an actual situation analysis report for a firm using appropriate primary and secondary sources. The course reviews the nature, procedures, terminology, and application of research in solving marketing problems. Students learn the steps of marketing research, including problem definition, research design, sampling procedures, data collection methods, data analysis and interpretation, and the research report.
Prerequisite(s): BITS 211 , ENGL 311 , MKTG 211 , STAT 220 , and achieved senior status
Recommended Prerequisite(s): FINC 211
3 Credits |
| |
-
MKTG 421 - International Marketing
3 Credits
This course is a study of the opportunities and challenges encountered in international marketing, at various scopes and degrees of international involvement. Students explore how organizations participate in and are affected by international competition; identify and analyze international market segments and related cultural difference; assess market value; and develop marketing strategies relevant to various international segments.
Prerequisite(s): ENGL 311 and MKTG 211
3 Credits |
| |
-
MKTG 425 - Search Engine Marketing and Analysis
3 Credits
This course builds on the foundational concepts from digital marketing to cover search engine marketing (SEM) and search engine optimization (SEO) in more depth. During the first half of the course students will learn how to improve website traffic through the use of SEO tactics, content marketing, social media management, and other unpaid efforts. The second half of the course will be dedicated to paid efforts, including the creation of pay-per-click campaigns using popular SEM platforms. Students will learn to interpret traffic analytics and other metrics in order to analyze campaign performance. The goal of search marketing is to gain traffic and visibility for websites and content.
Prerequisite(s): MKTG 322
3 Credits |
| |
-
MKTG 440 - Strategic Marketing
3 Credits
This marketing capstone course focuses on decision-making. Students will integrate material learned in their marketing courses and apply the definitions, concepts, and marketing logic in the analysis of marketing problems. A variety of techniques including situation analysis, SWOT analysis, secondary research and appropriate financial analysis will be used within the case analysis format to develop marketing objectives, strategies, and programs. The course will include the use of simulations and the development of a formal marketing plan.
Fees: Additional course fees apply.
Prerequisite(s): FINC 211 , MKTG 310 , MKTG 412 , and achieved senior status.
3 Credits |
| |
-
MKTG 490 - Marketing BBA Internship
3 Credits
Registration Internship/Practicum Note: Attend Mandatory Internship Workshop at least two semesters prior to your desired internship course semester. The required internship workshop and approval process can be found at:https://my.davenport.edu/internships
This bachelor-level internship is the integration of previous classroom instruction with new learning acquired through on-the-job work experience. The experience should be related as closely as possible to the student’s major field and individual interest. 150 hours of career-related work time shall be required for the 3 credit course pursued. Internship hours will be scheduled in partnership between the student and the site and reported via weekly reports filed by the student in the academic course. Students will be supported to identify site possibilities; however, responsibility for selection by the internship employer rests with the student. The internship may be either paid or unpaid. An appropriate faculty member and the internship site supervisor will evaluate the student’s performance. A criminal background check and drug screen may be required by the Internship site.
Grade Note(s): Any unexcused non-attendance or dismissal from an internship will result in a grade of F. A grade of C or better is required to pass this course.
Fees: Additional course fees apply.
Prerequisite(s): Minimum cumulative GPA of 2.0 and minimum major GPA of 2.3; all Foundations of Business courses completed; and at least 18 credits in the major, including MKTG 322 .
3 Credits |
Marketing - Dual Language (DL) For students enrolled in Bilingual programs only. See Casa Latina section for more information.
|
| |
-
MKTG 211D - Marketing Foundations DL
3 Credits
MKTG 211D - Fundamentos de Mercadeo DL
3 Créditos
Este curso explora el papel del mercadeo en la sociedad y en el éxito de una organización. Los estudiantes aprenden y aplican las estrategias, tácticas y terminología utilizadas por las empresas orientadas al mercado. A través de ejercicios de pensamiento crítico y análisis de casos, los estudiantes se familiarizan con las principales herramientas de mercadeo, incluida la segmentación de mercado, productos, precios, comunicación de mercadeo, investigación y estrategias de canales de mercadeo.
This course explores the role of marketing in society and in the success of an organization. Students learn and apply the strategies, tactics and terminology used by market-oriented businesses. Through critical thinking exercises and case analysis, students become familiar with the primary tools of marketing including market segmentation, product, pricing, marketing communication, research, and marketing channel strategies.
Co-requisite(s): ENGL 109D
3 Credits |
| |
Page: 1
| 2
| 3
| 4
| 5
| 6
| 7
| 8
|