BUSN 303 - Business Research

3 Credits
While “Google” has become synonymous with search, it is only one of many tools available to researchers today. BUSN 303 directs students to original data sources - public and private, internal and external - that lead to unique insights and data-driven business decisions. Students will complete a secondary research project, from problem definition through presentation of results, and gather/analyze data from a wide variety of resources. This course prepares students for future research success, both academically and in the world of business.

Prerequisite(s): BITS 211; MKTG 211; MGMT 211